I have been talking extensively to Yahoo! Spain since 2000, studying the company and its management processes, inviting Yahoo! executives to my classes in many occasions and attending their events until the Spanish office got dismantled. But hey, if you want to suppose, without having a clue and not knowing me at all, that I am just writing this with no idea and with no purpose, to each his own…

Professor of Innovation at IE Business School, blogger at enriquedans.com and Senior Contributor at Forbes

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